The idea for KickForm developed - where else could it be - at the regulars' table. Jan was looking for a way to improve his ranking in the collective betting pool and dreamed of a football formula that would give him valuable clues for a really good bet. That attracted Jörg’s interest and he thought it would be exciting to develop an internet platform that would allow for scientifically sound predictions of football matches. That way the idea for an online platform emerged that not only offers a football formula to predict matches but also where each user can create his or her own formula which directly incorporates personal knowledge of goalscoring opportunities, possession, market value, home streaks etc.
“KickForm is a unique and never before seen platform that gives football fans the opportunity to predict football results on a scientific basis individually and without mathematic skills.“
With their idea the two founders approached Andreas Heuer professor of physics, author of the book „Der perfekte Tipp“ („The perfect Bet“) and established expert in the field of football predictions. He immediately liked the idea and now lends his support to the founders as an academic advisor. Professor Heuer wasn’t approached randomly, since his model for the prediction of football matches has been proven to be especially accurate. Compared to odds of bookmakers it was proven that the professor of physics predictions were better than those of the bookmakers.
With their idea and a presentation the founders could then not only acquire financing but also active support for the setup of the platform.
„I would like it very much if there was a Football formula that automatically compiles suggestions for the match day prediction for me.“
Founder of KickForm
„No one can exactly predict every football match but a customizable football formula for the prediction of football matches would be ingenious!“
Dr. Jörg Heidjann,
Founder of KickForm